Less than a week ago now, Remy Ma released ShETHER and dropped some gems. I've been writing about the several lessons Professor Ma gave us through the lyrics all week. Lesson #3 is one that I hope didn't go over the heads of up and coming (and even established) artists. Artists must know and understand the 360 deal and its consequences.
Remy Ma's ShETHER came and dropped major keys about life, business, and law. Lesson #2, Know What to Protect on Social Media, revolves around copyright law, creativity, and the unprotected sharing artists regularly do on social media. Many creators on social media are creating and posting their work to disseminate it to a wide audience. But, many artists are simultaneously uniformed about the law and what they actually own.
For those of us who like to learn from the things happening around us, ShETHER provides enough material for a month long workshop on.....just about everything. I've put together some lessons I took from the song, because if this ain't a #PopCultureClass I don't know what is This song's very existence should have us taking notes from now until #BHM2018.
As most of us were running errands, in the hair salon/barber shop, or otherwise minding our own business on Saturday morning, Reminisce Smith Mackie (also known as rapper Remy Ma) was plotting to take over the internet and other people's careers. By the middle of the day, she released one of the nastiest diss records of our lifetimes. The song, titled "Shether," was directed at rapper Nicki Minaj and the internet (black Twitter especially) was here for it.